Question no. 40
What problem do you solve?
Question no. 39
What are your customers' favourite social networks?
Question no. 35
What is your brand story?
Question no. 31
How do you differentiate from competitors?
Question no. 28
What is the primary goal of your website?
Question no. 04
What is the greatest good you can do for the customer?
Question no. 09
What space do you occupy in the mind of the customer?
Question no. 15
How do you prove credibility?
Question no. 26
How would things look this time next year if we were successful?

asking questions

Brand strategist, designer, & teacher

Brand identity designer, brand strategist, web designer, Webflow developer

that inspire

great brands

Asking

questions

that inspire

great brands

Brand strategist, designer, & teacher
Building brands that communicate value & achieve business goals.
As featured in
service

I help SaaS companies convey irrefutable credibility through strategic brand identity design & website development.

Projects & testimonials
airfocus
Malte Scholz: Founder of airfocus
A prioritization and roadmapping SaaS

“The brand workshop was remarkably enjoyable and exactly what we needed. The result was a clearly defined strategic direction and a brand identity that positioned us as a leading productivity platform.”

01
Brand strategy workshop
02
Brand identity design
03
Web design
04
Illustration
05
Social media advertising
06
Web animation
Mercury1
Gemma Minihan: Co-owner of Mercury1
A software development company

"Charlie did a great job of translating our thoughts into professional designs, bringing everything to the next level. He’s now my number one recommendation to Mercury1’s own clients for branding and design."

01
Brand strategy workshop
02
Brand identity design
03
Web design
04
Illustrations
05
Web animations
Expert Insights
Craig MacAlpine: Founder of Expert Insights
A business software review site

“The workshop was hugely beneficial in defining our brand and business goals. It helped us demonstrate our position as a credible leader in the industry. We’re incredibly happy with the results.”

01
Brand strategy workshop
02
Brand identity design
03
Web design
04
Illustrations
05
Marketing materials
06
Web animations
Charlie launched the education platform ‘Osborne Branding Academy’ in 2020, which teaches designers how to facilitate brand strategy workshops from anywhere in the world.
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